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Founded in the UK in 1970, Opticron is a family-owned business with over forty years experience in consumer optics. In that time we have met and exceeded the demands of tens of thousands of enthusiasts and occasional users looking for a pair of high quality affordable binoculars, a telescope or an accessory to help them pursue their pastime, hobby or obsession!

We continue to specialise in delivering the best solution to wildlife enthusiasts irrespective of age, budget or experience. We aim to provide the very best mix of quality, choice and value backed up with customer service worth the name.

The company’s maxim “smaller, lighter, brighter, sharper” is the driving force behind the compact and lightweight equipment on offer. Designed and engineered to meet the varied demands of often highly discriminating customers who really use their equipment, we also try to offer a wide range of individual models and model variants to ensure people get to own the very best instrument suited to them.

Quality and value are two factors critical to the success of our business. Both have been developed and are maintained in partnership with a small number of trusted manufacturers. The benefits of these relationships are best seen in the optical performance of the equipment, the prices and guarantees offered and the value for money which we believe is second to none.

Innovation is a key part of our philosophy - bringing new and better solutions to our customers as they demand more and different things from their equipment. One of the first companies outside Europe’s 'big three' to launch an internally focused, 2m close focus roof prism binocular in 1995, we were a forerunner in the development of the Travelscope (a high quality interchangeable eyepiece spottingscope that meant larger scopes could be left at home), and we offer the widest range of quality full-size field monoculars of any company in the business.

A recent example of how we bring new levels of performance and specification to every product category in which we compete is the Traveller BGA Mg. Available in 6x32, 8x32 and 10x32 and weighing between 367 and 380g these are the lightest, premium quality 32mm roof prisms available on the market.

Of course it’s not only how the instrument looks and handles when you first take it out, it’s how well it responds after being left out in the rain overnight or pulled out of a backpack in 40°C heat with 100% humidity or maybe even -20°C when everything is frozen over. Our equipment is designed and built to work in all weathers and with due care and the occasional service, for a lifetime.

Forty years in the business also means we know things go wrong and how to deal with them when they do. Whether it’s accidental damage or product failure, we have a dedicated team of specialist technicians that will diagnose and repair equipment whether it’s replacing a broken eyecup or overhauling your favourite pair of binoculars. You can talk directly to the person carrying out the repair or through your dealer as you choose.

We hope you find our website interesting and informative. If you have any questions about the product and services we offer please email us at and we will reply in person.